Equipment

The Cleveland Huntington Beach SOFT putters might be easily seen as a serviceable putter at an economical price, but technologically, well, limited. But sometimes what you think you’re looking at is only half the story. Sometimes innovation can be as meaningful as it is thrifty. The next generation of the popular affordable Huntington Beach family
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The Cobra King F9 Speedback irons sport a unique look for one simple reason: Average golfers want their irons to do everything. “There’s always a trade off because we know golfers want their irons to have both things—they want long and forgiving,” said Tom Olsavsky, Cobra’s vice president of research and development. It’s the problem
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The Cobra King F9 Speedback drivers, the company’s engineering team will tell you, exhibit specific performance parameters that other companies cannot achieve. Mainly, they’re talking about making a driver aerodynamic and full of superior high-launch/low-spin ball flight characteristics brought about by a low center of gravity. Their contention is that one often is compromised by
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If the number of iron categories on the market has you confused, you’re not alone. We have questions, too. For example: Do oversize super-game-improvement irons (SGI) really hit it higher and farther than compact irons for better players? Does an iron’s benefits change based on what kind of golfer you are? Should high-handicappers play only
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The 300-yard drive, a distance that nearly would have won the first World Long Drive Championship a generation ago, is now commonplace in professional golf. In fact, there are 70 players on the PGA Tour averaging at least 300 yards off the tee this year, five times as many as there were five years ago.
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Tour Edge’s Exotics EXS line is something different. But given the heritage of the Exotics sub-brand, that’s not a remarkable statement. Initially famous for its unique technologies—like “combo-brazing” lightweight titanium cup faces to steel bodies in its tour-popular fairway woods from nearly a generation ago—the Exotics line always has been about doing something technologically dramatic
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